Kraak & Smaak “Squeeze Me” dir. André Maat & Superelectric

By Dorian Tocker

Dutch commercial-directors André Maat and Superelectric don’t shoot infomercials about clogs. (Why would you think that—just because they’re from the Netherlands? Pffff…) Actually, their music video for Kraak & Smaak’s track “Squeeze Me” (horrendously overlooked by the Grammy’s for Best Foreign Song Written in English) is on the level of Michel Gondry’s lo-tech genius. My guess is that they had all of the printers in Amsterdam working around the clock to make this video happen (with marijuana breaks only every six hours).

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